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MEA2012 Winners Brochure

MEDIA/PUBLISHING NEWS INTERNATIONAL Campaign title: London 2012 – The Times and The Sunday Times This campaign took a fantastic innovative approach to marketing and editorial, designed to deliver ownership of the Olympics from a print media brand perspective and also to drive circulation, subscriptions and commercial revenue. WINNER FINALISTS FOR THIS CATEGORY Brands2Life in partnership with Disney Interactive Focus Integrated on behalf of Premier Training International John Brown Media on behalf of Royal Bank of Scotland, Corporate & Institutional Banking MBA in partnership with LOVEFiLM Mind Candy (2 entries) Universal Pictures SPONSORED BY THE MARKETER MARKETING EXCELLENCE AWARDS WINNERS 2012 | 19


MEA2012 Winners Brochure
To see the actual publication please follow the link above