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MEA2012 Winners Brochure

EDUCATION KIRKLEES COLLEGE Campaign title: Get real results FINALISTS FOR THIS CATEGORY Barnet and Southgate College Harper Adams University College Home Learning College Liverpool John Moores University in partnership with Mocha Productions Trinity College London University of Bedfordshire in partnership with Statistics into Decisions University of Derby University of Southampton Waltham Forest College MARKETING EXCELLENCE AWARDS WINNERS 2012 | 9 Kirklees’ ‘Get real results’ campaign focused on investing its budget in sponsoring Huddersfield Town football club to set foundations for a new relationship marketing strategy. The sponsorship campaign achieved significant brand exposure including broadcast coverage on Sky sports and ITV1. Student numbers increased across all markets resulting in significant income generation. WINNER SPONSORED BY CIM ACADEMY


MEA2012 Winners Brochure
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