Page 14

Full-time Master's Priogramme 2015-16

MSc Innovation and Entrepreneurship (IAE) New business success typically requires a rare combination of innovation, technical skills and entrepreneurial drive and know-how. Too often start-up companies fail because, while their founders may have a brilliant idea, they lack the business experience required to create an effective business model. This course focuses on the exploitation of innovation, applied to technology and business knowledge, to increase the chances of success for new product or service based businesses. MSc Innovation and Entrepreneurship (IAE) Key facts Entry requirements: British Second Class Honours degree or overseas equivalent in a variety of disciplines. Applicants should be able to demonstrate their entrepreneurial flair in their Statement of Purpose. Language requirement: (applies to non-native English speakers) IELTS: 6.5 PTE: 62 Study programme: 10 taught modules – assessed by: ▪ post module assignments (3 ,000 – 4,000 words each) ▪ in-module assessment (additional for some modules) Research project – assessed by: ▪ 20,000 word dissertation ▪ oral examination Core modules: x 7 ▪ Business Model Generation ▪ Financial Analysis and Control Systems ▪ Establishing a New Business ▪ Innovation ▪ Leadership ▪ Management of Change ▪ Sales and Sales Management Elective modules: x 3 Three to be chosen from the full module list on pages 34-35 Applications: www.warwick.ac.uk/go/ wmgmasters/entry Contact: wmgmasters@warwick.ac.uk The course will provide The knowledge to apply best practice approaches onto new business proposals to maximize their chances of success. This practically oriented course covers the process from generating new business ideas, developing and refining them, designing the infrastructure and launching the business. You will use the latest methods and technologies to support these processes and will have extensive opportunity to both develop and practice skills for making appropriate judgments regarding the choices in your business development. go.warwick.ac.uk/wmgmasters/courses/iae Project The project is worth 50% of the final MSc grade, and supports you in developing research and analytical skills. For this MSc programme the project is devoted to developing your business idea in a rigorous manner so that by the end of the course you will be in a suitable position to launch your business. The project will be run in accordance to a “New Product Development Plan” developed with a range of industrial partners and tested with real new product business ideas. Learning Style The taught component of the course is a mixture of traditional lectured material, syndicate/group work, large scale delivery, practical work, online learning and forum activities. Module leaders are experts in their fields and are supported by external speakers working in organisations at the forefront of their fields. Each module will usually last one week (40 hours) and will be assessed though post module assignments and some in-module work After you graduate Graduates from the Innovation and Entrepreneurship course would be expected to start their own business. However, the skills gained will also be extremely valuable for a wide variety of existing businesses, especially where there is a wish to move into new product and service areas. 14


Full-time Master's Priogramme 2015-16
To see the actual publication please follow the link above