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Power to Change

QUALIFICATIONS PROSPECTUS 2013/2014 CONTENTS Choosing the right course 1 About CIM 2 See your marketing career take off... 4 Choosing the right qualification 6 Why take a professional qualification? Our qualifications 8 Introductory Certificate in Marketing 10 Professional Certificate in Marketing 12 Professional Diploma in Marketing 14 Chartered Postgraduate Diploma in Marketing How to enrol 24 What’s my next move? 26 Frequently asked questions 28 How to enrol 30 CIM matters... 32 For more information Instruction to your bank or building society to pay by direct debit Membership and application to study form Our CAM diplomas 18 Diploma in Marketing Communications 20 Diploma in Digital Marketing 22 Specialist unit awards


Power to Change
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